Service Design in 15 minutes

“A brief introduction to service design for all who create experiences for their audience.”

Design Hall 15 min

  • What is the talk about?

    Adam: I'll briefly introduce what service design is, why does it matter and how it shapes today's managerial landscape.

  • Who is it for?

    Adam: The talk is for all who deliver experiences of countless forms, not just products or services. This may include managers, marketers, designers, CEOs but also artists and basically anyone.

  • What will the audience get from it?

    Adam: We will discuss process, methods and fundamentals of service design, so the output will be theoretical (how we think about experience) as well as practical (how do make stuff happen).

  • What do you presently work at?

    Adam: With a team of great designers and researcher we develop a place where people from public services can come for innovation and inspiration for.

  • Which of your existing achievements do you value the most?

    Adam: What I value most is excitement I spurred among many people since we started pushing service design in Czech epublic last year through the first book on the topic and networking events.

  • What would you like to achieve?

    Adam: My goal is to push human-centered innovation into people's everyday lives. Or, in short, make life better and more free via great design.

  • What do you look forward to at the WebExpo?

    Adam: As always - great folks, new topics and the overall atmosphere of the whole thing.

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Adam Hazdra

Head Institute for Public Services