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Effective content strategy on a wave of processes and experiments
What is the content strategy of the most recommended Czech project management tool used by tens of thousands of project captains? In this talk, Karel will show you how to create successful content that meets the goals of a SaaS B2B company with a relatively small budget. Karel will talk about what works for Freelo and, of course, share practical tips for your marketing crew.
Karel simplifies other people’s businesses. With Freelo, his goal is to simplify how people work. Karel has always enjoyed talking about business, values, and life, so he started his own podcast. He’s also one of the organizers of SaaSkaři meetups. Besides work, he also loves sports, traveling, and a healthy lifestyle. He likes experimenting with new things.