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B2B on Social media. It's time to do business here and beyond!

It's all about having the right targeting. In 40 minutes you will completely learn how to create a network where 100% of your followers are relevant for your business and you also for them. This talk will allow you:

- Have a network that helps you in your sales
- Reach easily new markets
- Get more engagement with your content than in any other social media profile
- Make meaningful connections for your company

Note: I cannot assure anybody has taught this in a conference before, but I did not find it yet. However, I've seen entrepreneurs and sales managers doing already. So join me to learn something that seems they don't want to share!

Gonzalo Fernandéz

Online Marketing Specialist @ Unicorns Lab

Passionate Online Marketer, Advertiser and PR specialist. Gonzalo started his career 16 years ago in the world of Advertising Agencies as a copywriter in Spain, where he worked for brands such as Mercedes Benz, Chrysler, SOS-Kinderdorf and, Digital+. During these years, he has been constantly reinventing himself. continuing working as an Online PR specialist, blogger, community manager and YouTuber.  However, as the marketing world grows, and companies face new challenges, he deeply got into the world of PPC working for the reputed and mentor marketing strategist Marketa Kabatova at uLab for the last 4 years. Having this such multidisciplinary experience allows him now to not only execute marketing strategies but also create them for companies of the Czech Republic. In his "Czech portfolio", he has worked for clients such as Rossum AI, Legito, Webnode and the conferences Machine Learning Prague and WebExpo (so he really knows how to make our attendees happy).