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Jon Burkhart

Chief Creative Officer at TBC Global

Twitter | Linkedin

Constant Curiosity: How Brands Earn Trust By Asking Firecracker Questions

To paraphrase author Ian Leslie, if you let your curiosity roam free, you’ll break all the rules by asking questions no one’s thought to ask. Questions like the ones Steve Jobs asked.

Why ask a real sizzler like, “Want 1000 songs in your pocket?” when you’ve got 10 Imagine Dragons songs on your Sony CD Walkman precariously strapped to your belt?

Newsfash: Most brands don’t make these dangerous inquiries. Let’s change this.

Keynote speaker Jon Burkhart collects brands who ask and act on their curious urges to better connect with the changing needs of their audience.

In this insightful audiovisual show, Jon deconstructs the diversions and excursions of the bold and brave. Part stand-up comedy, part investigative report — expect interactive, rapid-fre storytelling with one aim: helping you fnd new ways to get and keep attention to build a loyal following. 
Survive it all and tomorrow, you’ll kick-start Jon’s QUIET framework (Questions, Imagination, Empathy, Testing) with your content team. Plus, you’ll get your Triple S on by:

- Improving your Storytelling skills will have improved.
- Finding new ways to Surprise your customers
- Picking up Speed so you’re not out-paced by the cool start-up kids.

Bonus for reading this far: Interact with Jon during the talk and earn CuriosityCoin. Note: For his sins, Jon makes blockchain and Bitcoin fun for audiences large and small. Naturally, he’s invented the world’s first “craptocurrency.” Cash it in later for swag, fun and/or Jon’s own Constant Curiosity card game.


Post-fact Marketing
, Lucerna Great Hall

About Jon Burkhart

Jon Burkhart is a keynote speaker and content strategist. He speaks on the love affair going on between innovation and marketing.  

In addition to leading sessions on blockchain this year in Barcelona, Madrid, Mexico City, Boston and Vienna across 15 B2B and B2C sectors, he’s one of very few folks to speak 7 times at the world’s largest technology/marketing festival South By Southwest Interactive (SXSW). As a workshop leader and emcee, he also brings the insights and interactive fun to the Cannes Lions and SEAT (Sports and Entertainment Alliance in Technology) conferences. 

Jon is a founder of marketing consultancy TBC Global. Employing a refreshingly different approach to inspiring clients, he invents interactive games to enhance and refine the content-making process. He helps clients think differently, focusing on tech/innovation, live experience and content.    

Jon has delivered keynotes and workshops for BBC, Channel 4, Ebay, Google UK, Deloitte Digital, Accenture, Unilever, GSK, MTV, Sainsbury’s, Starbucks, Samsung, LG, BMW, Mini UK, to name a few.