Emergent Service Design: Collaborating Toward SD Thinking in the Real World

“A UX nut nudging a big, traditional, conservative company to an SD way of being.”

Design Hall 30 min

Video sponsored by Websupport

  • What is the talk about?

    Nik: I'm in the early stages of trying to bring a user centric mindset to the way we do things at Česká spořitelna. This means changing the way we present ourselves from billboards, TV, web and branches. And that means a change in the way we, in the bank, work together.

    I'll share my experiences.

  • Who is it for?

    Nik: Anyone interested in real world challenges in modernising the way a big, traditional organization works.

  • What will the audience get from it?

    Nik: Insights, inspiration, warnings. :-)

  • What do you presently work at?

    Nik: Evangelizing User Centric thinking.

  • Which of your existing achievements do you value the most?

    Nik: My kids.

  • What would you like to achieve?

    Nik: Bringing Service Design to the government :-)

  • What do you look forward to at the WebExpo?

    Nik: Meeting other web enthusiasts.

Show Full Description

Nik Page

Manager, UX Česká spořitelna